The table grape campaign in Morocco: Climate challenges and export prospects.

by Location Taroudant

The table grape campaign in Morocco is about to begin, with the first harvests expected by the end of May. Despite the challenges posed by unpredictable weather conditions and drought, Moroccan producers are gearing up to meet European demand while also exploring new markets. This article examines the harvest conditions, available grape varieties, and the challenges associated with the economic situation. It also highlights investments and projects aimed at improving the long-term situation.

The table grape season in Morocco and harvest forecasts.

The launch of the Moroccan table grape campaign is approaching, with the first harvests expected in the regions of Taroudant and Marrakech at the end of May. The proximity of these regions to Europe will enable quick delivery to the market. However, weather conditions have impacted harvest volumes in different regions. Elana Shabaily from Vergers du Soleil explains that late varieties have ripened earlier due to the exceptionally hot spring. The harvest is expected to be completed by mid-July.

Impact of weather conditions on the harvest.

The Taroudant region in southern Morocco has experienced the negative effects of a warm winter with negative chilling units, which has affected yields. However, Marrakech had a decent, albeit late, winter. Vergers du Soleil, which has production areas in both regions, plans to maintain their overall volume this year. The majority of their production will consist of seedless white grapes, including varieties such as Early Sweet, Arra 30, Timpson, and Ivory. They will also offer red grapes such as Arra 29, Krissy, and a small quantity of Midnight Beauty.

Export markets and economic challenges.

Moroccan exporters primarily focus on the European market, especially before the start of the European season. However, they are planning to expand their presence in Latin America and Africa. Vergers du Soleil benefits from a privileged position with longstanding customers and a demand that exceeds the available supply. However, exporters must face current economic challenges, including inflation and its impact on input costs. Since grapes are often considered a luxury product, price growth may be limited by the decline in purchasing power among the general public.

Climate challenges and measures taken for the future.

The adverse weather conditions and drought have had a significant impact on the table grape industry in Morocco. To address these challenges, investments have been made, including the construction of an additional 50,000 m3 irrigation facility in 2023. However, it remains crucial for rainfall to support the upcoming season. Producers are also evaluating new grape varieties that can withstand extreme conditions, as well as means to reduce irrigation water and explore alternative sources. Significant projects have also been launched at the national and regional levels to improve the long-term situation, with expected results within the next two years.

The table grape campaign in Morocco is being prepared despite the challenges posed by climate and drought. Moroccan producers primarily target the European market while exploring new opportunities in Latin America and Africa. Prices remain a challenge due to the current economic situation. However, investments are being made, and new measures are being implemented to tackle climate challenges and ensure sustainable production in the future. The table grape sector in Morocco remains resilient and optimistic about future prospects.read more

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